Marketing Campaign
In celebration of Rumpl's 10 year anniversary we ran a 2 week sale in addition to a sweepstakes giveaway and a "10 years of Rumpl" giveaway from the Rumpl, product vaults. I worked as the Senior designer alongside the Creative Team to develop the creative direction and final assets for the full campaign.
YEAR
2024
COMPANY
Rumpl
ROLE
Senior Designer
PRODUCT TYPE
Marketing Campaign
tension
Out there, it’s uncomfortable and unpredictable.
And we humans evolved accordingly, developing shelter, tools, civilization, and creature comforts that introduced safety and order.
mission
To enrich the outdoor experience through versatile, high-performance comforts.
We empower people to pursue and endure that which makes them uncomfortable by introducing them to versatile performance comforts.
vision
More people outdoors, comfortable and prepared for whatever unfolds.
Rumpl products and solutions seen as essential for every adventure and outdoor experience, enjoyed and deployed by the domestic and the undomesticated around the world.
creative direction
email & digital ads
meta ads
display ads
website
above the fold
For the two-week campaign, our creative team crafted a standout hero image to ensure consumers are informed about the anniversary sale happening on rumpl.com.
Rumpl history page
The aim of this build was to establish an evergreen landing page that can continually evolve as Rumpl embarks on new adventures in the years to come.
